Very well done. The message is quick, to the point - a humanist, a caring Canadian. Other than the sudden change in timbre of his voice -- which was jarring at first but seemed more comfortable by the end -- i can't see anything but good. Of course, i'm biased, but i like that the shots were selective (career politicians; the current PM divides Canadians) and the overall theme was 'we can do better' without saying it... Is there going to be a tv buy on this?
I think this is for attracting new Liberals to the party, more of a grassroots use. That said, it should be used widely, best thing we've done in a while.
I'm a pretty harsh critic of Ignatieff but I will admit that this is the best effort from the LPC in a long time. Ignatieff should handcuff himself to whoever produced that spot.
As I said at my place, play this sort of thing during an election and the contrast with the standard CPC stuff will be like a smack upside the head. Can you imagine this versus the silly graphics and absurd voice overs they put out?
11 comments:
Very well done. The message is quick, to the point - a humanist, a caring Canadian. Other than the sudden change in timbre of his voice -- which was jarring at first but seemed more comfortable by the end -- i can't see anything but good. Of course, i'm biased, but i like that the shots were selective (career politicians; the current PM divides Canadians) and the overall theme was 'we can do better' without saying it...
Is there going to be a tv buy on this?
I think this is for attracting new Liberals to the party, more of a grassroots use. That said, it should be used widely, best thing we've done in a while.
I'm a pretty harsh critic of Ignatieff but I will admit that this is the best effort from the LPC in a long time. Ignatieff should handcuff himself to whoever produced that spot.
I can confirm that MOS is no fan, so his opinion is interesting :)
This is terrific.
I want to see This everywhere and more of the same more and more .. I like it a lot...It speaks to real people effectively.
As I said at my place, play this sort of thing during an election and the contrast with the standard CPC stuff will be like a smack upside the head. Can you imagine this versus the silly graphics and absurd voice overs they put out?
I agree with the consensus here. This is the best I've seen from the Liberal party in ...wow could it be since the early 2000's ?!?
Now everybody donate a big chunk of money so they can turn that into 2 or 3 TV commercials.
i will do my little part... with donation.
Yeah, he really digs in deep in this montage, real guy talking, beauties.
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