The Conservative government is spending more than five times as many taxpayer dollars on promoting its economic plan as it is on raising public awareness about the flu pandemic.
The TV spots are just the latest $4-million salvo in a $34-million media blitz trumpeting the Conservative's recession-fighting budget.
Meanwhile, with public health officials fretting over an onrushing fall flu season, the spread of the H1N1 virus and widespread public apathy about the need for vaccination, no television ads are in the works to combat swine flu.
Health Canada's home web page, however, does include a prominent link to the Conservative economic action plan website (www.actionplan.gc.ca).
What you have is public health on the one hand, personal ambitions on the other. The argument that it's important to instill confidence, as justification for these economic ads, has long since passed, they've become nothing more than transparent campaign ads. Despite the obvious intent, not to mention gross misuse of money when the government is in deficit, it seems the Conservatives don't suffer. I hate to say it, but the prospects of people dying, a government with misplaced priorities, might just sharpen the focus on what has been happening.